Vast scope of joint ventures between Pakistan and China in the field of Floriculture: Shah Faisal Afridi

Lahore, July 28, 2016 (PPI-OT): There is vast scope of joint ventures between Pakistan and China in the field of Floriculture. It was stated by President Pak-China joint Chamber of Commerce and Industry, Shah Faisal Afridi while addressing a Chinese Delegation from Shandong province. The delegates expressed interest in importing cut flowers from Pakistan due to rapidly increasing demand of floriculture variety in China.

The Prominent members of the delegates were Mr. Michael wan from Ruidalong Agricultural science and Technology Company, Mr. Alex Pan from Kalon daily use products International Co., Ltd, Mr. Yuan Lee from Shandong Shifeng Co., Ltd and Mr. Peter Mu from Shandong Baishengyuan Group Co,. Ltd.

President PCJCCI, Shah Faisal Afridi warmly welcomed the delegates and said that the proposed ventures in floriculture industry could be very prolific for Pakistan as the country is blessed with favourable agro climatic conditions, cheap labour and easily available variety of soils, it has the potential to develop a resilient floriculture sector, He said.

While apprising the delegates about this potent sector, Faisal Afridi explicated that in recent years, flower production has increased in Kasur, Sheikhupura, Chunian, Okara, Faisalabad, Sahiwal and Gujranwala. Over hundred varieties of flowers are being produced in these cities; the most prominent are carnations, jasmine, tulips, poppies and roses in dozens of colours, informed Afridi.

He further said that an investor in the floriculture sector of Pakistan can get maximum profit by making the product value added for supplies to hotels as flower baskets, bouquets and bunches for direct export. He told that Northern Areas have very rich flora and germplasm which still is not exposed. The available natural resources can be exploited commercially. According to him, the prospects are bright for the export value to double in a very short time and if quality standards are maintained, the exporter will be able to command a premium price for these products.

The value added products from non-conventional floricultural crops like essential oil of rose, tube rose, jasmine etc., and plants extracts used in medicines and pharmaceutical industry are unique and have great potential for export and import substitution, pointed Afridi.

Faisal Afridi told the delegates that currently Floriculture in the country is in embryonic stage. There is lack of resources and skilled persons to develop the industry up to international standards; therefore, Chinese stakeholders could be helpful in producing skilled personals and explore new means to ensure survival of our farmers and explore new marketing ways to save our economy as well as increase export.

He suggested the interested investors to establish training centres and model nurseries in Pakistan with latest planting technologies. He also said that Pakistan direly needs a “cool chain” which would ensure flowers/plants to be kept in suitable environment .He said that the “cool chain system” covering the whole country could save about the 40% production that is wasted due to absence of proper cold storage facilities and improper handling.

Meanwhile Mr. Mr. Alex Pan from Kalon daily use products International told that Change in life style and better standard of living in China has increased the demand for the floriculture products. He said that this increase in demand of cut flowers is also due to increase in celebrations of different ceremonies in the society like weddings and birthday parties etc. However to support this International Industry and earn foreign exchange, it is necessary to promote floriculture in every potent country including Pakistan. He informed that currently the major cities Shanghai, Beijing, Guangzhou and Hong Kong are the most important consumption markets. Hong Kong has the highest expenditures of € 6.85 per capita; second best is Shanghai (€ 3 per capita), told Mr. Pan. He said that due to only 10% arable land available and high labour costs in China, it has become a need of China to transfer production facilities to the developing world where the resources are sufficient and labour is cheap. He said that such ventures are beneficial to both countries. According to his observation, unemployment is the biggest challenge being faced by Pakistan and such projects will provide employment to the Pakistani labour on massive scale.

It is notable that Pakistan has negligible share in worldwide floriculture trade despite having fertile lands and best irrigation system to venture in this enterprising business which not only generates rural employment, but also fetches precious foreign exchange. Currently More than 50 percent of the floriculture products come from the Netherlands and If we compare the resources of Pakistan with the Netherlands, we have an area 20 times larger, manpower 9 to 10 times bigger and better climate, soil and irrigation system. What we are lacking is modern production technology.

For more information, contact:
Wardah Ali Gohar
Media Manager
Pakistan China Joint Chamber of Commerce and Industry (PCJCCI)
Mega Tower, 309 – 6th Floor,
Main Boulevard, Gulberg II,
Lahore, Punjab – Pakistan
Tel: +92-42-35777460-02, +92-42-37032203, +92-42-35874353
Fax: +92-42-35777524
Cell: +92-324-4925611