Tag Archives: Allwinner Technology

Allwinner A33-Powered HP 7 G2 & HP 8 G2 Tablets Go on Sale

ZHUHAI, China, Oct. 10, 2014 / PRNewswire – Recently, Allwinner Technology announced alongside Hewlett Packard the availability of Allwinner’s A33-powered HP 7 G2 & HP 8 G2 tablets, both of which are GMS certified.

The Allwinner A33 combines four Cortex-A7 cores with Mali400MP2 graphics to deliver excellent system performance with extremely low power consumption. Priced around $4, the A33 also features 1080p video process, an integrated MIPI DSI controller, integrated Hi-Fi audio codec and Allwinner’s SmartColor display technology, among other features, and is touted to be the most cost-efficient quad-core tablet processor. Since its announcement in June this year, the Allwinner A33 has been chosen by global tablet ODMs & OEMs, and has shipped over a million units.

In terms of tablet specifications, the HP Tablet 7 G2 comes equipped with a quad core 1.2 GHz Allwinner A33 processor, 1GB of RAM, 8 GB of storage plus a MicroSD card slot, a 7.0-inch 720p screen, GPS, WiFi and Bluetooth 4.0. The HP 8 G2 has a 7.85-inch screen with a 1,024×768 pixel screen, 1GB of RAM, 16GB of storage plus a MicroSD slot, stereo speakers, WiFi, Bluetooth and GPS connectivity. Both devices run Android 4.4.2 KitKat.

This is not the first Allwinner – Hewlett Packard collaboration with the aim of providing high performance tablets at affordable price points. Besides the HP 7 G2 and HP 8 G2, HP unveiled a couple of well-reputed tablets powered by Allwinner’s processors in the past year, including the HP 7 Plus, the Compaq 8 and others, each favored by millions of tablet users worldwide.

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About Allwinner

Allwinner Technology is a leading fabless design company dedicated to smart application processor SoCs and smart analog ICs. Its product line includes multi-core application processors for smart devices and smart power management ICs used by brands worldwide.

With its focus on cutting edge UHD video processing, high performance multi-core CPU/GPU integration, and ultra-low power consumption, Allwinner Technology is a mainstream solution provider for the global tablet, Internet TV, smart home device, automotive in-dash device, smart power management, and mobile connected device markets.

Allwinner Technology is headquartered in Zhuhai, China.

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Allwinner A33, World’s First $4 Quad Core Tablet Processor, Now in Mass Production

ZHUHAI, China, July 29, 2014 / PRNewswire — After its announcement during Computex 2014, Allwinner A33 has now kicked off mass production in July. Quad-core tablets based on A33 are now available to end users worldwide in various resolutions and sizes (6.95″, 7″, 7.85″, etc), and also come with different functions (ATV, DTV, 2G, etc), priced from $30 to $60.

Targeted at the entry-level tablet market, the A33 is a quad-core processor combining four power-efficient Cortex-A7 CPUs with the proven Mali400MP2 GPU architecture. A33 includes the following features:

  • Pin-compatible with A23 dual core
  • Four CortexTM-A7 CPUs and Mali400MP2 GPU
  • 1080p video playback and capture
  • Integrated MIPI DSI controller, up to 1280×800
  • SmartColor display technology
  • Integrated Hi-Fi audio codec
  • Ultra-low power consumption

Touted as the most cost-effective quad-core processor for tablets, the A33 reference pricing (with companion PMIC) is expected to be only $4.

Unique SmartColor Display

Intraditional color adjustment algorithms without the human skin protection function causes the human skin to be adjusted together with other areas of an image, which makes skin look over-saturated and unnatural.

SmartColor, unique to Allwinner processors, is a kind of image post-processing technology used to deliver more gorgeous and eye-pleasing visual effects by enhancing image saturation and providing skin tone protection.

Robust Video Playback, Outstanding FHD Compatibility

Video processing has always been a competitive edge of Allwinner processors. Allwinner A33 packs a new-generation video engine that supports 1080p@60fps video playback and capture.

Results from Antutu Video Tester, a tool released by Antutu to rapidly test the video process capability, show that tablets based on Allwinner A33 consistently rated about 500 points (higher scores indicate better video process capability). In addition, A33 tablets get over 90 percent passing rates while main competitors can only decode about 40 percent.

Ultra Low Power Consumption: 300 hours standby

A33 achieves low power through a balanced combination of several features: ultra energy-efficient Cortex-A7 CPU cores, an advanced fabrication process, optimized DVFS technology, and a unique Talking Standby mode that allows extremely low power consumption during voice calls.

Test results indicate that the power consumption of tablets based on the A33 quad-core is lower than its quad-core and even most dual core competitors. When using a 4,000mAh battery, tablets with the A33 has 300 hours of standby, equivalent to 6.5 hours of local 1080p video playback.

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