Exporters target 300,000 tons of kinnow exports in coming season

KARACHI: Pakistan is expected to cultivate 2 million tons of kinnows during the current season (November 2011- March 2012), while fruit exporters have set an export target of 300,000 tons of kinnows for 2011, according to chairman, all Pakistan fruit and vegetable importers, exporters and merchants association (PFVMA) Waheed Ahmed. The exporters claim that the national exchequer stands to earn up to $200 million if the export target is met.

However, kinnow exporters have complained that shipping companies caused losses worth more than $0.35 million, last year to them because of delays in shipment and they fear that a similar fate awaits exporters, this year.

A press release issued by the association appealed the federal ministry of commerce to take urgent steps to ensure that export consignments of kinnow and other perishables from Pakistan are delivered on time. The association has called on the government to impose heavy fines and penalties against shipping companies which cause losses to local exporters by delaying their shipments.

The association has called on Trade Development Authority of Pakistan (TDAP) to help market Pakistani produce in China and other markets to ensure that the current season meets expectations and the export target is achieved.

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